Guides

How much does weight loss coaching cost?

In-person personal training usually runs €40-100 per session, online human coaching a few hundred euros a month, and app-based coaching a few euros a month. FitPal is free for a rolling one-week adaptive plan, and €9.99/month for Pro: four-week blocks and unlimited coaching conversations.

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The typical price ladder

Ranges are what's commonly advertised and vary a lot by city and by coach's experience — treat them as orientation, not quotes.

OptionUsual price rangeWhat you get for it
In-person personal trainer€40-100 per sessionSomeone watching your form, real accountability, sessions on their schedule
Online human coachRoughly €100-400 per monthA plan written for you, check-ins weekly or fortnightly, message support
Group coaching / bootcamp€50-150 per monthStructure and a group, but the plan isn't yours specifically
Coaching appA few euros to ~€20 per monthStructure and tracking; quality varies enormously
FitPal Free€0Rolling one-week adaptive plan, unlimited session logging, weight trend
FitPal Pro€9.99 per monthFour-week plan blocks, unlimited coaching chat and plan adaptations

What you're actually paying for

Price mostly tracks human hours. A trainer charging per session is selling their time in the room. An online coach is selling a smaller slice of attention, spread across a month. An app is selling structure with no human hours in it at all — which is why it costs orders of magnitude less.

The useful question isn't which is cheapest, it's which part of coaching you're missing. If you don't know what to do in the gym, structure fixes it. If you know exactly what to do and don't do it, you may be paying for accountability, and a person is better at that.

Where the money is often wasted

  • A twelve-month gym or coaching commitment bought during a motivated week.
  • Paying per session for exercises you could do unsupervised after two or three lessons.
  • Meal-plan packages that stop working the moment you eat something not on the list.
  • Any programme sold with a guaranteed number of kilos by a date — that number can't be promised honestly.

What FitPal costs, exactly

Payments are handled by Paddle, our reseller; VAT is applied according to your country at checkout.

  • Free: a rolling one-week plan that adapts, unlimited session logging, calendar and weight trend, limited coaching messages per month.
  • Pro: €9.99 per month — four-week plan blocks, unlimited coaching conversations and unlimited plan adaptations.
  • Cancellable at any time, and the free tier stays usable afterwards.